Thursday, 25 August 2011

VERO MODA announces Alexa Chung as its new face




VERO MODA is proud to announce style star Alexa Chung as the face of the international fashion brand

Being the quirky and fashionable cool girl she is, Alexa Chung embodies qualities which inspire fashion conscious women all over the world:

Creativity, fashion sense and a talent for making individual styles work for her are key to her presence on the best dressed list of international fashion communities. One might think that fashion heaven had already been reached by the 28-year old model, dj and tv presenter, but no; the talented Alexa Chung continues to dazzle and impress and has recently signed to be the face of international fashion brand VERO MODA. The collaboration will hit the shops and streets all over Europe from November 2011 to July 2012, making Alexa Chung the star of four VERO MODA campaigns.

The first shoot will take place in New York late August since Alexa Chung currently resides there in preparation for her newest TV show. VERO MODA is part of the Danish Bestseller group, has more than 1000 shops in Europe alone and a passion for creating fashion for young women following and setting trends. 


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