Tuesday, 30 August 2011
New fashion site Alt Lux launches this September
Alternative fashion and culture magazine, Alt fashion announces the launch of a new high end sister website, Alt Lux
Alt Lux has been created by alternative fashion and culture magazine Alt Fashion as a new high end sister site to accompany the publication. Already championing fashion forward designers and the edgier side of the industry, Alt Lux will take that coverage a step further. Bringing together mainstream and high street fashion with the alternative.
“If it wasn't for cutting edge, high end designers like Vivienne Westwood, Alexander McQueen & Jean Paul Gaultier the alternative fashion industry wouldn't even be here today. We wanted to launch a platform where we could happily merge the two industries together, celebrating the fashion industry as a whole” says editor Leona Turford.
Alt Lux opens for business this Thursday (September 1st) in one of the industries busiest months. “We'll certainly be making the most of fashion events this month, both to spread the word about our new site & to find some of the best talent out there to bring to our readers”.
MORE: http://bit.ly/oDREhO
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Alt Lux