Esprit launch limited edition Gostwyck Merino Line
Leading global fashion brand, Esprit today announced the launch of Esprit Limited Edition, a platform for creative and engaging collaborations or projects. The first collection launching under this name, Gostwyck Merino, is a capsule collection lovingly crafted in association with Gostwyck Farm, Australia.
At the heart of this project is Esprit’s ongoing commitment to sustainability and ethically grown merino wool. Espirit recently beat the competitive set to secure total exclusivity on Gostwyck Merino wool. Inspired by the handle of the product; very soft merino wool that could easily be mistaken for cashmere, Espirit delved into the story behind this incredible raw product and discovered the reason for its beauty, softness, premium handle and desirability is quite simply that the sheep are happy.
The Gostwyck product range is a unique opportunity for Espirit to offer a superior product to our customers that is eco-friendly with an inspiring history. Their objective is to combine the premium quality of the wool with classic, timeless design, creating favourite everyday pieces. The classic looks transport the heritage and tradition of Gostwyck merino. Quality, responsible fashion and attention to detail are the heart of the product.
Launching into select stores in September 2011, each piece is limited edition.
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