US based lingerie brand Affinitas Intimates makes its UK debut

Hot from LA, Affinitas Intimates and its complimenting line Parfait by Affinitas have finally hit our UK shores. The beautiful lingerie collections which are currently stocked in stores such as La Petite Coquette in New York City and touted as the go-to lingerie by celebrities like Heidi Klum, make it their mission to bring beautiful lingerie to woman around the world seeking affordable luxury in stylish, quality intimates. Each piece of Affinitas lingerie is crafted with creative, fashion forward designs, fine, soft-to-the-touch materials, and a special attention to superior comfort and fit.

The fashion forward collections for AW11 have been designed to match any mood from vintage-inspired feminine floral prints, fairytale romantic embroidery pieces to sexy burlesque vibrants with flirty ruffles. Collection names include ‘Desperate Housewife’, ‘Play Date’ and ‘The Boys Club’. The brand’s wide selection of bras, panties, camisoles, babydolls, chemises, and bustiers range from basic, everyday styles to special occasion pieces such as Bridal – meaning you can always find the right lingerie for any occasion. Affinitas lingerie are made from comfy, luxurious materials hand-picked from around the globe, including silky smooth microfiber, soft fine cotton, high-quality satin and imported French embroidered laces. Affinitas bras and bustiers span a size range of 30-38 A-DD, with all other items sized XS-XL. 

As a complimentary line Parfait by Affinitas has been designed to serve the full-busted woman. Parfait bras, bustiers and babydolls are sized 30D - 40G, with coordinating bottoms sized XS – 2X. With feminine designs and flattering silhouettes, Parfait gives special attention to exceptional support, comfort, and fit. Featuring a wide range of styles from everyday wear to special occasion. With collections to fit any mood such as Feminine Florals, Pin-Up Girl and Sexy Glam. Stretch satin and lace, soft mesh, textured microfiber, and cotton styles are complimented by satin, lace and tassel trims, bow and charm accents, and intricate embroidery.

Packaged Panties by Affinitas offer the style, comfort and fit the Affinitas brand is known for, packaged in adorable, 4”x4” pillowcase boxes. Offered in both hipster and thong styles, Affinitas Packaged Panties are fabricated from comfy stretch lace and mesh. Panties come three assorted, solid colors to a pack (brights or neutrals), in One Size . Packaged Panties are absolutely perfect for gift-giving occasions like Christmas, birthdays, and Valentine’s Day, hen parties and gift bags, or just a well-deserved gift to yourself!  Small enough to fit in the palm of your hand, these sweet panty packs are discreet enough to bring just about anywhere. 

Prices range from £8 to £42. Affinitas Intimates is stocked nationwide at independent boutiques and online stores.


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