D plus, bra specialists Curvy Kate creates exclusive piece for leading mail order and online retailer Simply Yours for Autumn Winter 2011
Curvy Kate Exclusive for Simply Yours
D plus, bra specialists Curvy Kate have created an exclusive piece for leading mail order and online retailer Simply Yours for Autumn Winter 2011. The Portia range has been produced in a Raspberry/Navy colour way, to appear online and on the front cover of their latest catalogue.
The Portia bra has featured in Curvy Kate’s collection since their launch in 2009, remaining a best seller each season, as a continuity piece. Simply Yours have chosen a fashion colour way to suit their ever growing fashion conscious customer. For the first time the Portia range will also be produced in additional 42 and 44 back sizes to meet the Simply Yours’ customer portfolio.
Part of the JD Williams group, Simply Yours is the quintessential online lingerie store, offering fashionable and functional lingerie, priding itself in offering gorgeous lingerie in sizes from 28-50, A-JJ cup. Previously Simply Yours have stocked the Curvy Kate Princess bra and several of the Showgirl ranges but wanted to create an exclusive piece for the new season.
Simply Yours commented ‘We are delighted to stock the Curvy Kate range and also team up with the brand to offer an online exclusive. We love the Curvy Kate collection and know our customers do too.’
Curvy Kate Managing Director, Steve Hudson continues: “Simply Yours was one of our first retailers in 2009 and we have always shared similar philosophies to offer fun, well fitted and fashionable lingerie to the fuller figure. We are delighted with the exclusive colour way that has been produced and are pleased to be working with one of our top retailers.’
Simply Yours stocks a wide range of Curvy Kate lingerie in D to K cup sizes. The new exclusive Portia bra will retail for £27 for the bra and from £12 for the brief.
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