Swarovski is pleased to announce the select group of outstanding fashion designers who have been chosen as members of the Spring/Summer 2012 Swarovski Collective. Swarovski is thrilled to partner with such creative thinkers and is proud to continue the support of emerging design talent again this season.
The six selected London designers prove that crystal is a versatile ingredient by innovatively incorporating SWAROVSKI ELEMENTS into their designs. Delicate crystal yarn, multi-coloured Swarovski pearls, and even elastic crystal netting beautifully demonstrate how SWAROVSKI ELEMENTS can give any garment a luminous touch.
Nadja Swarovski, Member of the Executive Board at Swarovski Crystal Business, comments: “We are very excited to announce our talented stable of designers for the upcoming season. Our collaborations show the versatility of Swarovski Elements and how they can be used as a creative ingredient in cutting-edge fashion and accessory design.”
Erdem
“The crystals emphasize embroidery and lace to give a decadent feel to each piece adding both texture and highlights. The effect I am looking to achieve is in line with what I try to achieve with each collection. Clothes that have a very human hand and that have individuality to them.”
Mary Katrantzou
“Swarovski Elements outline the depth of colour and provide a definitive addition of luxury. They also help me build on the hand crafted pieces that have a very refined aesthetic.”
Craig Lawrence
“I always try to integrate new textiles into knitwear and incorporating Swarovski Elements and yarns this season has presented new ways to push the boundaries of traditional knitwear techniques. Bringing Swarovski and knitwear together has added a whole new depth, not just to my collection pushing it towards a new level of luxuriance, but also to furthering progressive attitudes towards knitwear.”
Giles
“As ever using Swarovski Elements enhance and increase the uniqueness of the collection this season as it is heavily hand embroidered, the Swarovski Elements lift the collection into a unique spectacular arena.”
J.W. Anderson
“Swarovski Elements add new texture and an element of sharpness to the theme of craft goes machine. Swarovski Elements achieve the feel of modernity and enforced sense of the high-tech.”
Marios Schwab
“Spring Summer 2012 is inspired by mysterious feminine seduction and the inclusion of Swarovski Elements within unexpected settings.”
MORE: http://bit.ly/qnSNZ3
